Product designer

I turn ideas into MVPs validated with real users and ready to sell. Agency results, working directly with me.

Numbers
don’t lie

30+ Products shipped across industries
20+ MVPs launched
20 Companies that trusted me
4 Complex industries mastered
MagayaSalesforceArena StriveAirbusMetallicaDucatiGirl ScoutsRockwell AutomationFirst AmericanAdidasSevcoGoNimblyMNIMeWeTrailheadViviaStrixAnn & Dave ConsultingDomeraCompass

You work with me, not an account manager

The person on the call does the work.

Senior from day one

10+ years with startups, Salesforce, Airbus and Rockwell Automation.

No agency markup

Clear scope, agreed upfront. No overhead.

The good stuff

Projects
Industrial automationCloud platform

Factory design platform

Cloud-based software for industrial automation design and planning

Rockwell Automation · 2022 View case

What I do

What I do

Strategy

MVP Definition & Validation

  • User interviews
  • Problem validation
  • MVP scoping
  • Product roadmap
VALIDATION BOARD PROBLEM HYPOTHESIS TEST DECISION Founders waste months building the wrong thing A guided MVP flow will cut time-to-launch by 50% 12 user interviews + clickable prototype Build it ✓ 9 of 12 would pay USER INTERVIEWS 75% would pay for it MVP SCOPE SHIP FIRST Onboarding Core workflow Payments LATER Team workspaces Integrations Advanced reports ROADMAP Week 1–2 · Validate Week 3–5 · Design MVP Week 6–9 · Build & test Week 10 · Launch

Spend your budget only on what users will pay for, validated before you build.

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Design

AI & Figma prototyping, UX/UI

  • AI-assisted prototyping
  • Clickable prototypes in days
  • User testing
  • Production-ready UI
01 · PROMPT Onboarding for a fintech MVP: 3 steps, connect bank, first goal. 02 · AI DRAFTS CHOSEN AI explores options, I pick and refine the best one. 03 · CLICKABLE PROTOTYPE STEP 2 OF 3 SET YOUR FIRST GOAL $5,000 Emergency fund Trip to Japan Continue TIME TO PROTOTYPE 3 DAYS Traditional 3 weeks With AI 3 days TESTED WITH USERS 92% task success 8 user sessions Before any code Ready for dev handoff

A tested prototype in days to show investors and users, and less costly rework later.

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Growth

Conversion & Retention

  • Conversion audits
  • Onboarding & activation
  • Retention & LTV
  • Experiments & A/B tests
ACTIVATION 64% ↑ 12 PTS RETENTION 41% ↑ 8 PTS MRR $48K ↑ 23% PAYING USERS UX REDESIGN FUNNEL Visit 100% Sign up 58% Activate 41% Pay 24%

More signups, sales and returning customers from the product you already have.

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The client experience

Let’s talk

She was careful with every detail and understood the product very quickly.

Javier Agustin Vigo
CEO at Pilay

She had a positive and respectful demeanor at each turn. She made decisions and took on her creative challenges with a true passion.

Glen Trachtenberg
Head of Product & Partnerships at Arena Labs

We worked with her on the concept for Tripped’s new online image, and her finely crafted UI was decisive for the client to give us the project. With Ana, we know the image we want for our team and clients is in great hands, because everything she designs is curated to achieve a UX tailored to its audience.

Martín Martínez
CEO at AOTT

She was easy to work with, professional and fast, and understood exactly what I was looking for. Highly recommend!

Kim H.
Head at USA Fillers

She was reliable, and we got what we wanted, perfectly aligned with our ideas and expectations. She was always proactive and open when carrying out tasks and receiving feedback. We are satisfied with her work and without a doubt we will hire her again in the future.

Fabricio G.
Head at Quantik

Her attention to detail and ability to deliver pixel-perfect designs that align seamlessly with brand identity is outstanding. Analía is highly responsive, collaborative, and always open to feedback, making her a key contributor to the project’s success. Her expertise in UX/UI design brought innovative and user-focused solutions that exceeded expectations. I would highly recommend Analía for any design project, as her professionalism and talent are unparalleled.

Mario Alberto Balbas
GoNimbly Site Development